
April
20, 2004 THE 2004 ANDY AWARDS has awarded Ogilvy & Mather's American Express
commercial featuring Martin Scorcese it's newly inaugurated "Best Use of a
Celebrity" award. The award is sponsored and was inaugurated by The Albert
Company. The commercial features Martin Scorcese in a store picking up
photos he took at his nephew's 5th birthday party. As he critiques each
photo for lighting, composition etc, he finds many reasons to re-shoot the
event. He buys more film and phones the youngster to ask if he'd like to
turn 5 all over again. |